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Neuroscience applied to business. We create a methodology and a tool for your company. Business strategy and tactics using branding as a performance driver
Neuroscience applied to business: a methodology and tools to turn branding into a performance engine.
Neuroscience applied to business.
We create a methodology and a tool for your company.
Business strategy and tactics using
branding as a performance driver
STRATEGY IS EVERYTHING!
It is what defines your positioning against your competitors
As a CEO or business owner, you need to stay one "move" ahead of your competitors!
Having a well-developed business strategy can help you stay ahead in the market, right?
The Business Strategy process uses an exclusive methodology developed by BDDB.ag over 20 years, measuring actions, their indicators and the results of the business strategy. We are convinced that this process is unique and can help you make the critical decisions that affect your organization, saving time and money.
We deliver business maturity and offer brands a new business vertical. Together with Branding, we present the neuroscience of Business Strategy
The result of 25 years of work with brands such as BRF, TAF, YAMAHA, APOLAR, ROCKFELLER, HORSCH, SUS - MINISTÉRIO DA SAÚDE DO BRASIL, allowed us to create a methodology and a tool for measuring results. We gave them a name, Business Strategy and turned it into a BDDB.ag business vertical.
From now on, brands served by BDDB.ag can count on a kind of "ruler" that measures the results of branding, strategic design and marketing, combined with a strategic business plan, meticulously built on baseline data and focused on the result to be achieved
Why is strategy different from tactics?
Each contributes to the other, but they are completely different things. Strategy refers to an organization's long-term objective or roadmap and how it plans to achieve it. Tactics, on the other hand, refer to the specific set of actions taken to reach the objectives
We have the "ruler" and the "pencil", we have business intelligence, the physical and technological infrastructure, and creative people to execute every deliverable. All we're missing is you!
BUSINESS INTELLIGENCE
Intelligence and strategy to improve results. We do it through practical management, innovation and technology actions! Business Intelligence, Business Strategy, Branding and KPI Analysis
A company's data holds value that the Director or CEO often doesn't even know exists. Using strategies and tools such as Power BI, we extract relevant information and create KPIs (key performance indicators), dashboards and new high-impact strategies for your brand.
Who leads the Business Strategy projects?
With a career spanning more than 20 years, he has a proven track record of leadership at companies in different sectors, helping transform organizations and drive their growth.Alexandre began his career as a business consultant, working with companies of all sizes to help them define and implement their business strategies. His ability to identify opportunities for growth and innovation led him to leadership positions at private technology, education and service companies, as well as nonprofit institutions, where he played a crucial role in developing new products and expanding companies into new markets in Brazil and abroad. He has also worked in government, in the executive branch in Brazil and, in the US, at the UN for 3 years, and has been a university professor, speaker and business advisor.
Brand purpose creation with well-defined business strategies. Here you won't get guesswork or creative hunches, but neuroscience and data working for your business
Plenty of reasons to call us
More recently, Alexandre took on the role of CSO - Chief Strategy Officer at BDDB.ag, a business group with 25 years in the market, where he leads the teams responsible for defining and implementing the overall strategy of the company and of client projects, and also heads internationalization and international business.
Alexandre is known for his strategic thinking and entrepreneurial vision, which have led him to develop innovative solutions to the most complex business challenges.
Alexandre is an inspiring leader who values collaboration and open communication; he is highly committed to the success of the company and its clients and to the development of his team, helping his colleagues reach their full potential and contribute to the transformation and growth of the business.Results
ACHIEVED WITH OUR HELP
_217%increase in organic website traffic
OVER10.6Knew Instagram followers
_%approval rate for the print and digital content created
ACCESS3Knew leads generated solely from the compliance initiative for the LGPD, the Brazilian data protection law
Talk to BDDB.ag
Tell us where your brand stands
A BDDB.ag partner replies within 1 business day, with a clear path forward, not a generic proposal.
Rather talk now? WhatsApp (11) 99556-7878
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